A 360 View
Quantum Brand Formulation (QBF) is all about discovering the truth. The way to you look at your corporation and your deliverables. VERISCOMM takes an intensive look from all perspectives so you can comprehensively see 360 degree view of your organization and brand.
Focused on the entrepreneur, start-up, lean biotech, emerging non-profit or established corporation open to change; we expand the perspective on your vision. By working with you at higher levels of understanding, delving in to your core beliefs about your organization and mission, we help you effectively and quickly achieve your goals.
A Scientific Approach
QBF is built on a strong foundation of brand direction with historic names such as AGILENT, SMITHS INDUSTRIES and WHATMAN (GE Healthcare), innovative brands such as STRATAGENE, and start-ups such as Third Wave Technologies (Hologics) and ERAGEN (Luminex). This novel process has been invented to give you an in depth analysis of factors critical to long term brand acceptance. Our Quantum Brand Formulation Exercise and Work Sessions will entice you to think differently, challenge your approach and message your brand for consistent delivery and content management across channels and beyond.
A New Potential
Core to our expertise in brand development and direction is extensive hands-on experience from global M&A environments such as Smiths Medical and Agilent Technologies, lean biotech such as Aushon Biosystems and Iris Interactive, to start-ups such as Third Wave Technologies and EraGen Biosciences.
Corporate teams from health IT, clinical diagnostics to precision medicine have utilized this one-of-a-kind branding process to uncover core corporate issues, determine key success drivers and establish true value. We specialize in working with start-up companies, lean biotech organizations, and executives looking to enhance their company's success and standing in the industry.